Sweden is also mulling gambling ad ban during live sports

After UK and Denmark, Sweden has also expressed interest in the possibility of implementing a blanket prohibition on showing gambling ads during live sports broadcasts. Minister of Civil Affairs Ardalan Shekarabi said Swedes are growing increasingly “tired of the extremely aggressive marketing, the unrestrained advertising.” However, this proposition could just be wishful thinking for now as the country’s new gambling regime has not yet determined what constitutes excessive marketing.
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Sweden latest to mull gambling ad ban during live sports
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The Story

After UK and Denmark, Sweden has also expressed interest in the possibility of implementing a blanket prohibition on showing gambling ads during live sports broadcasts. Minister of Civil Affairs Ardalan Shekarabi said Swedes are growing increasingly “tired of the extremely aggressive marketing, the unrestrained advertising.” However, this proposition could just be wishful thinking for now as the country’s new gambling regime has not yet determined what constitutes excessive marketing.

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